GS1 Sunrise 2027 is a global initiative that aims to bring about a significant change in product identification and recording. The aim is to equip all relevant products in retail and other industries with 2D barcodes such as QR codes or Data Matrix codes by the end of 2027. This changeover is not just a technical innovation, but also opens up a wide range of benefits and new opportunities for companies in terms of data processing and traceability.

Time to act! From laser to camera scanner
Classic laser scanners are not able to capture 2D codes, as they typically only perform a single line scan. AI-supported camera scanners, on the other hand, work with 2D image fields and simultaneously capture multiple or large-area codes, whether printed or directly marked on metal, plastic or other materials. Thanks to powerful image processing and algorithms, they compensate for inclinations, distortions or partial damage and therefore also reliably read damaged or distorted 2D codes. This is why forward-looking companies are now relying on camera-based scanner solutions from KEYENCE to make the changeover smooth and efficient.

Why a changeover makes sense

  • Advantages of 2D codes

    ✅ Higher data density: 2D codes can store up to 4,296 characters

    ✅ Integrated error correction: Enables codes to be read even if they are damaged or dirty

    ✅ Extended information options: Batch, serial and expiration dates can be mapped in 2D codes

    ✅ GS1 Digital Link: Companies can provide additional information via a web link.

Successful implementation in just a few steps

  • Determination of the code content & printing process

    • Define code content: Whether variable data (batch or serial numbers) or fixed product information
    • Select printing method: Pre-printed labels or inline labeling directly on the production line
    • Using innovative technology: KEYENCE offers precise labeling systems for all requirements
    • Ensure quality: Use durable, reliably readable codes

  • Customization of software and hardware

    • Renewal of hardware: use of camera code readers instead of laser scanners
    • Ensure complete coverage: Production, warehouse, trade
    • Software update: Making POS systems 2D code-capable

  • Ensuring compliance with GS1 and ISO standards

    • Inline quality control: Implementation of quality control in the production process for immediate error detection
    • Stationary code readers from KEYENCE's SR-X series have a code verification function that enables printing errors to be detected at an early stage

  • Gradual changeover

    • Define a migration strategy: Start early for a timely changeover
    • Use the transition phase: Parallel marking of packaging with 1D and 2D codes

Rely on camera-based identification solutions now

  • Code Reader For GS1 Code
    SR-X series

    • Incredibly easy for any user
    • The device has 72% less volume than conventional models in addition to offering impressively high-performance reading.
    • The double-packed structure assures a high level of waterproofing.

  • Handheld Code Reader For GS1 Code
    HR-X series

    • Faster Reading Performance for Codes from Near and Far Improves Efficiency
    • Industrial-Grade Durability
    • Wireless Charging Eliminates Terminal Wear

Concrete advantages for companies

  • Increased efficiency

    • Faster processes thanks to higher reading speed and more throughput
    • Fewer errors thanks to high-quality labeling and high reading performance
    • Optimized stock levels thanks to precise batch recording

  • Cost savings

    • Reduced recall costs thanks to improved traceability
    • Fewer rejects thanks to real-time quality control
    • Less downtime thanks to robust technology

KEYENCE as a strong partner with integrated solutions

  • Why KEYENCE is the right partner

    ✅ Everything from a single source: from code generation to verification

    ✅ Proven expertise: a leader in industrial image processing

    ✅ Fast delivery: dispatch on the same day as order

    ✅ Personal support: from planning to implementation

RECOMMENDED ITEMS

SR-X Series AI-Powered Code Reader Catalogue

SR-X Series AI-Powered Code Reader Catalogue
  • [File type]PDF:7.22MB

HR-X Series Rugged Industrial Handheld Code Reader Catalogue

HR-X Series Rugged Industrial Handheld Code Reader Catalogue
  • [File type]PDF:5.08MB

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